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Our own commitment

We hold ourselves to the exact standard we're demanding.

Dissolution Strategy isn't exempt from the thing it's asking every charity to do. This page is our own dissolution strategy: how we measure our progress, how we scale ourselves down as that progress happens, and the exact point at which we close for good.

How We Measure

A monthly review, tied to one number.

On the first business day of every month, we tally the percentage of active, registered charities and nonprofits across North America — cross-checked against public registries like the IRS Tax Exempt Organization Search and the CRA List of Charities — whose public website includes a dissolution strategy. That single number, uptake, sets our staffing and budget for the month ahead.

operating capacity = 100%, for uptake ≤ 50% operating capacity = 100% × (1 − (uptake − 50%) ÷ 25%), for uptake > 50%

We hold at full capacity through the first half of the fight. Past 50% uptake, the same proportional logic we're asking every charity to apply to itself kicks in — capacity declines in direct proportion to the distance closed, reaching zero at 75%.

How We Scale Down

Every point of uptake costs us headcount.

We hold steady through the first half of the fight. Once uptake crosses 50%, staff, discretionary spending, and office footprint scale down in direct proportion to how far uptake has closed the gap to 75%, reviewed and adjusted every single month.

0% uptake 50% — wind-down begins 75%+ uptake
0–50% uptake

Full operations

Full staff, full advocacy budget, full office footprint. Nothing shrinks until uptake crosses the halfway point.

50–75% uptake

Proportional wind-down

Staff, discretionary spending, and office footprint scale down in direct proportion to how far uptake has closed the gap between 50% and 75%.

75%+ uptake

Full closure

Offices close. All salaries end entirely. The campaign dissolves — because at that point, the norm has taken hold on its own.

At 75% uptake, we close our offices and end all salaries. Entirely.

Not a wind-down. Not a "reduced footprint." Closed. A 75% adoption rate means a clear Dissolution Strategy has become the expected norm for charities and nonprofits across North America — the exact outcome we exist to create. At that point, continuing to pay staff and rent office space to finish the last quarter would be the same self-perpetuation we're campaigning against.

The remaining 25% will get there through peer pressure, donor expectations, and regulatory momentum — without needing a staffed campaign behind it.

Help us shrink faster.

Every charity that publishes a Dissolution Strategy moves the number that decides when we close. Join the newsletter to track uptake and push the ones you support.

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